Building trust is not easy. Reliability is achieved with high quality, wide product range, correct parts and quality service. SWAG is a strong brand you can trust. For more than 60 years, customers have trusted SWAG, a specialist in quality, durable and sensitive spare parts. Anytime and anywhere.
SWAG is one of the leading brands in the spare parts market. SWAG produces more than 26,000 original and high-quality products, including German and other European passenger cars. The company’s products meet the requirements of high production quality, durability and sensitive installation. To achieve this, the specialists of the quality management department, which is managed from several centers, are very careful.
Processes are very important for new products. Before being released to the market, the spare parts are tested in preliminary samples in a modern and well-equipped testing laboratory of the Bilstein Group in Ennepetal, Germany. Production quality is determined by destructive and undamaged tests. X-ray devices and a range of technical equipment are used to test the electronic parts to detect possible faults inside the body. These quality assurance measures apply not only to products manufactured by Ennepetal, but also to parts manufactured by carefully selected suppliers.
Selected products from the SWAG and Blue Print brands are manufactured on modern CNC-controlled machines at Bilstein Group’s production facilities. Many years of manufacturing experience make Bilstein Group Engineering a consistent and high-quality manufacturer covering almost the entire production chain of 10,000 square meters: from hand tools to processing, fastening shop, quality control, the company guarantees products in its own testing laboratory. .
Acting on the principle of “think globally – act locally”, SWAG effectively uses strategic brand management tools worldwide. SWAG is constantly in touch with wholesalers and workshops to provide customized solutions for customers. Active Group is the official distributor of SWAG in Azerbaijan, which has such an idealistic system.